What keeps you playing RuneScape?

All the hot girls that play keep me coming back.

Lol!
Especialy those who have a virtual profile on RS. I bet you are waiting for free trade to buy company for event attendance?

The main reason I started playing runescape was because I needed something to keep me busy during the day. I needed a game that I didn't have to download, because I can't download a lot of stuff at work. I also needed something I could minimize. I wanted a MMORPG that was browser based basically

I play because my job doesnt require much of me. I basically just answer the phones and do a few reports here and there. I'm not in school now, so i have no homework to work on.

To avoid being bored out of my mind, I play rs.

I mostly play because when I don't have anything else more fun to do, if there is something going on then I will do that instead. My life is not too busy though so I have plenty of time to play.
I am a little addicted (not majorly but a little bit) so I think if I get really busy (like I do ocassionally) I will still keep logging in even there are other more important things.
It is a nice a break from real life, quite fun and I enjoy the sense of achievement I get when I reach my goals. I have great memories from this game, and the few friends I still have keep me playing too, not to mention my clan & other forums keep me motivated (which also includes my G&A threads which are a major part of how much I play).